Web Design Pricing in the Philippines (2026 Guide)
Website design in the Philippines typically costs ₱50,000 to ₱150,000 for a small business informational site, ₱150,000 to ₱400,000 for a custom corporate site, and ₱100,000 to ₱500,000+ for an e-commerce store when you hire an agency. Custom web applications start around ₱500,000 and can pass ₱2,000,000. On top of the build, plan for yearly running costs such as domain, hosting and maintenance.
This 2026 guide explains what each price level includes, which costs are one-time and which recur, how platform choice affects the quote, and how to budget for a website that brings in enquiries and sales.
Website design price in the Philippines: summary table
| Website type | Typical agency range | What's included | Best for |
|---|---|---|---|
| Basic informational site | ₱50,000 to ₱150,000 | 5 to 10 pages, template-based design, mobile-responsive layout, contact form, basic SEO setup | Small businesses, clinics, professional services, startups |
| Custom corporate site | ₱150,000 to ₱400,000 | 10 to 25 pages, fully custom design, CMS, blog, advanced forms, integrations | Established SMEs, B2B firms, law firms, real estate developers |
| E-commerce store | ₱100,000 to ₱500,000+ | Shopify or WooCommerce build, product setup, payment gateway, shipping rules, secure checkout | Retail brands, D2C sellers moving beyond Shopee and Lazada |
| Custom web app | ₱500,000 to ₱2,000,000+ | Custom platform, database design, user accounts, API integrations, scalable hosting | Tech startups, portals, booking or membership platforms |
Website cost estimator
Pick what you need to see a typical Philippine price range. Your exact quote depends on scope.
The interactive estimator above gives a rough range for your own project based on site type, page count and features. Agency quotes in the Philippines may be VAT-exclusive, so check whether 12% VAT is added on top of the figures you receive.
What drives the price of a website
- Number of pages and templates. A 5-page site needs fewer layouts than a 40-page corporate site with service, location and industry pages.
- Template or custom design. A customised theme costs less than a design built from scratch around your brand, but custom work gives you more control over layout and conversion paths.
- Functionality. Booking systems, member portals, quote calculators, multi-language content and CRM integrations each add development and testing work.
- Content. Some quotes include copywriting, product descriptions and photography; others expect you to supply them. Content is often the line item that changes a quote the most.
- Platform. WordPress, Shopify, Wix and custom code have different build and running costs (see the comparison below).
- SEO and speed work. Technical SEO setup, page speed tuning and structured data help the site rank and load quickly on mobile data.
- Integrations. Payment gateways, courier APIs, accounting software, Viber or Messenger chat and analytics tracking all add scope.
Website packages explained
Basic informational website (₱50,000 to ₱150,000)
The right starting point for a clinic in Makati, a consultancy in Cebu or a service business in Davao that needs a professional presence and a steady flow of enquiries.
- Home, About, Services, Contact and a few supporting pages
- Template-based design adjusted to your logo and colours
- Mobile-responsive layout
- Contact form, click-to-call and map
- Basic on-page SEO and Google Analytics setup
Custom corporate website (₱150,000 to ₱400,000)
Built for established companies that want a site designed around their brand, with room for content marketing and lead generation.
- 10 to 25 pages with custom page designs
- Content management system so your team can edit pages and publish articles
- Blog, resource or news section
- Advanced forms, CRM or email marketing integration
- Technical SEO foundations and conversion tracking
Professional services firms often sit in this tier. For example, law firm web design in the Philippines usually needs practice area pages, attorney profiles and careful enquiry forms, which you can read more about on our law firms page.
E-commerce website (₱100,000 to ₱500,000+)
- Shopify or WooCommerce store setup
- Product, category and collection setup, with bulk uploads for larger catalogues
- Payment gateway setup (cards, GCash, Maya and others)
- Shipping zones, rates and courier options
- Secure checkout, order emails and basic inventory settings
Custom web application (₱500,000 to ₱2,000,000+)
- Discovery, requirements and user flows
- Database architecture and custom back end
- User authentication, roles and dashboards
- Third-party API integrations
- Scalable cloud infrastructure and testing
One-time vs recurring website costs
The design and build fee is a one-time cost. Running the site comes with recurring costs that are easy to plan for once you know them.
| Cost item | Type | Typical cost |
|---|---|---|
| Design and development | One-time | See summary table above |
| Domain name (.com) | Yearly | Hostinger Philippines lists .com at ₱299 for the first year on a 3-year term, with a regular price of ₱1,019 |
| Shared hosting | Yearly or prepaid | Hostinger Philippines lists renewal rates of ₱199/month (Single) to ₱419/month (Unlimited), or roughly ₱2,388 to ₱5,028 a year after the introductory term |
| Cloud hosting | Yearly or prepaid | Hostinger's Cloud Startup renews at ₱1,089/month, about ₱13,068 a year |
| SSL certificate | Usually included | Included free on Hostinger plans; many hosts include it |
| Theme and plugin licences | Yearly | Varies by plugin; for example Elementor lists Pro plans starting from US$60 a year |
| Maintenance and security | Monthly | Agency plans commonly range from ₱3,000 to ₱25,000+ a month depending on scope |
| Content updates | Monthly or per request | Often bundled into maintenance hours or priced per request |
Local .ph and .com.ph domains are sold through registrars accredited by dotPH and are priced separately from .com, so check the current rate with your registrar. For a full breakdown of care plans, see our guide to website maintenance cost in the Philippines.
Platform comparison: WordPress, Shopify, Wix and custom
| Platform | Build cost | Running cost | Best for |
|---|---|---|---|
| WordPress | Low to high, depending on design | Hosting, domain, premium plugin or theme licences, maintenance | Content-rich business sites, blogs, SEO-led growth |
| Shopify | Moderate | Monthly Shopify plan, paid apps, payment fees | Online stores that want a managed, secure checkout |
| Wix | Low | Monthly or yearly Wix plan | Very small sites and owners who want to edit everything themselves |
| Custom code | High | Cloud hosting, developer support | Web apps and unique functionality |
WordPress powers most small business sites because it is flexible, has a large developer pool in the Philippines and works well for SEO. Shopify suits sellers who want hosting, security and checkout handled for them. Wix is quick to start with and suits simple sites. Custom code makes sense when off-the-shelf platforms cannot handle the features you need.
E-commerce website price in the Philippines
Setup cost for an e-commerce store in the Philippines in 2026 has three parts: the build, the platform subscription and payment fees.
Shopify vs WooCommerce
- Shopify: Shopify's Philippine pricing page lists Basic at ₱1,550/month billed monthly or ₱1,350/month billed yearly, Grow at ₱3,990/month or ₱3,590/month yearly, and Advanced at ₱24,500/month or ₱21,900/month yearly. It lists no setup fee, and a third-party payment fee of 2% on Basic, 1% on Grow and 0.6% on Advanced when you use an outside payment provider.
- WooCommerce: WooCommerce describes its core plugin as free, with no monthly subscription. Your costs are WordPress hosting, a theme and any paid extensions, which WooCommerce lists at US$29 to US$299 a year per extension.
Shopify fits brands that value a managed platform and fast launch of a standard store. WooCommerce fits businesses already on WordPress or those that want full control over the site and content.
Payment gateway fees
Local gateways such as PayMongo connect cards and e-wallets to Shopify and WooCommerce. PayMongo's pricing page lists no setup or monthly fee on its standard plan and the following VAT-exclusive transaction fees:
- GCash: 2.23%
- Maya: 1.79%
- QR Ph: 1.34%
- Local Visa and Mastercard: 3.125% + ₱13.39
- Direct online banking: 0.71% or ₱13.39
Factor these into your margins alongside courier costs. For more on growing sales after launch, see our e-commerce marketing services.
Freelancer, agency or DIY builder
- DIY builder (Wix, Shopify themes): fits owners with time to build and a simple site in mind. Your main cost is the platform subscription.
- Freelancer: fits small, well-defined projects where you can manage the brief, content and testing yourself. Many skilled Filipino freelancers offer good value for template-based sites.
- Agency: fits businesses that want strategy, design, development, SEO and tracking handled by one team, with ongoing support after launch. Agencies cost more upfront and cover more roles.
What to look for in a website quote
- A clear page list and the number of unique page designs
- Who supplies the copy, photos and product data
- Number of revision rounds
- Platform, hosting and who owns the domain and admin accounts (ideally you)
- Included SEO setup: titles, meta descriptions, redirects, sitemap, speed work
- Analytics and conversion tracking setup
- Post-launch support and a maintenance option
- Whether prices are VAT-inclusive or VAT-exclusive
Sample budgets for 2026
These are illustrative examples to help with planning, not quotes.
Dental clinic in Makati
- Informational WordPress site with booking form: ₱80,000 to ₱150,000
- Domain and hosting: a few thousand pesos a year
- Basic maintenance plan: ₱3,000 to ₱8,000 a month
Fashion e-commerce brand in Metro Manila
- Shopify store build with up to a few hundred products: ₱150,000 to ₱300,000
- Shopify Basic or Grow plan, paid yearly or monthly
- Payment fees per transaction, based on the gateway and method
B2B firm in Cebu
- Custom corporate site with blog and CRM integration: ₱200,000 to ₱400,000
- Cloud hosting and maintenance with monthly content updates
- Ongoing SEO services to grow organic leads
How to get the most from your website budget
Spend first on the pages that bring in revenue: services, products, pricing and contact. Plan your content early so the build is not waiting on copy. Set up tracking from launch so you can see which pages turn visitors into enquiries. When you are ready, pair the new site with paid ads or SEO to bring in traffic.
Want a figure for your own project? See our web design and development services or request a custom quote below.
Frequently asked questions
How much does a website cost in the Philippines?
Agency-built websites in the Philippines typically cost ₱50,000 to ₱150,000 for a basic informational site, ₱150,000 to ₱400,000 for a custom corporate site, ₱100,000 to ₱500,000+ for e-commerce, and ₱500,000 to ₱2,000,000+ for custom web apps. Add yearly domain, hosting and maintenance costs.
How much is website development cost in the Philippines per year after launch?
Recurring costs include the domain, hosting, plugin or platform subscriptions, and maintenance. Shared hosting from Hostinger Philippines renews at ₱199 to ₱419 a month, while agency maintenance plans commonly run ₱3,000 to ₱25,000+ a month depending on scope.
What is the e-commerce website price in the Philippines?
An agency-built Shopify or WooCommerce store typically costs ₱100,000 to ₱500,000+, depending on catalogue size, custom design and integrations. Shopify plans in the Philippines start at ₱1,350 a month billed yearly, and payment gateways charge per-transaction fees.
Are web design packages in the Philippines VAT-inclusive?
Not always. Many agency quotes are VAT-exclusive, so 12% VAT may be added. Ask the agency to state this on the quote.
Is WordPress or Shopify cheaper for a Philippine business?
WordPress has a free core and low hosting costs but may need paid plugins and maintenance. Shopify has a monthly plan fee but includes hosting and checkout security. The better value depends on whether you mainly need content and SEO (WordPress) or a managed online store (Shopify).
How much to create a website in the Philippines with a freelancer?
Freelancer rates vary widely with experience and scope. Freelancers often suit template-based sites where you supply the content, while agencies suit projects that need strategy, custom design, SEO and ongoing support.
Sources
- Hostinger Philippines: Web hosting plans
- Hostinger Philippines: Domain name search
- Shopify Philippines: Pricing
- WooCommerce: Pricing
- PayMongo: Pricing
- Elementor: Pricing
Looking for help? See our Web Design & Development in Manila.
